How does your product support holistic, long-term development in academic, social, and emotional domains? Go beyond symptom management to foster real growth.

What research, data, or best practices from educational psychology, neuroscience, or attachment theory inform your product? This builds credibility with senior leaders and therapeutic professionals.

How can your product be used by a wide range of professionals, from HR managers to line staff and public service leaders? Showcase its adaptability across different roles and settings.

How does your product empower both the neurodivergent individual and the professional supporting them? Show that it builds competence and confidence, providing practical tools for a strengths-based approach.

How does your product create a cohesive link between the individual, the team, and the wider organisation? This ensures a consistent and collaborative approach, which is vital for effective support.

How do you measure success? Focus on tangible results such as improved team engagement, enhanced relationships, and better alignment of professional goals. This speaks directly to the needs of business and public service leaders.

Reiterate the core philosophy of putting the individual at the centre of the plan. Explain that the product helps professionals understand and respond to each person’s unique profile, affirming their neurodiversity rather than pathologising it.